Compare / Boulevard
Boulevard prices by the location and keeps the client book. Rehost leases you a branded app the group owns.
Boulevard is a genuinely premium booking platform, built for salons and med spas that care about a polished client experience. The comparison isn't the feature list. It's the shape: a quote-based per-location subscription where the booking app and client records live on Boulevard, versus a custom branded app your group owns outright, operated by a team, priced flat by monthly active users instead of by site and seat count.
Where Boulevard is genuinely the better fit.
Boulevard earns its reputation at the high end. The client-facing booking flow is among the most polished in the category, the self-booking and precision-scheduling tools are strong, and the front-desk and point-of-sale experience is built for busy premium salons and med spas. For a single flagship location that wants best-in-class booking UX switched on now, it is a credible choice.
Its med-spa and membership features are real and deep: memberships, packages, card-on-file checkout, and a flow designed to lift rebooking and spend. If your team is happy administering a premium platform and wants that depth out of the box, Boulevard delivers it.
The pricing, side by side.
Boulevard does not publish a full price list; it quotes by location and tier. The figures below reflect reported Boulevard pricing as of mid-2026; your total varies by tier, location count, and add-ons.
| Rehost | Boulevard | |
|---|---|---|
| Monthly cost | Business from $950/mo, flat by MAU (no per-location fee) | Quote-based per location; reported ~$195/mo entry to ~$395/mo+ higher tiers, per site, before add-ons |
| What scales the bill | Monthly active users: $950 to 2K, $1,500 to 10K, $2,500 to 50K | Locations and tier: every site you open is another subscription |
| Contract | Month-to-month, cancel anytime | Annual terms commonly reported on higher tiers |
| Who runs it | Rehost's team operates it; you never log into a builder | Your staff administers the platform across every location |
| Fees and add-ons | No setup fee, no platform cut; processor only (Stripe ~2.2%) | Card processing through Boulevard Payments (~2.6%+ reported); premium tiers and add-ons stack on top |
| If you leave | App, domain, App Store account, repo, client data stay in your name | The booking app and client book live in Boulevard; you export a list, not an app |
Boulevard figures come from third-party pricing reports and reseller materials as of mid-2026; Boulevard quotes individually, so actual totals depend on tier, location count, and add-ons. Processor rates apply on both sides; the difference is whether a per-location subscription and platform percentage sit on top.
Four differences that decide it.
- Per-location vs per-user math. Boulevard quotes by location and tier, so the bill climbs with every site you open. Rehost prices by monthly active users, so a five-location group and a one-location shop pay by who books, not by how many doors you run. Opening a location doesn't open another subscription.
- Who owns the client book. In Boulevard, clients book through Boulevard and the records live on Boulevard's platform. A Rehost app is the group's app: the booking data, the client records, and the processor all sit in the business's name, so a provider or a location leaving doesn't muddy who owns the clients.
- Branded vs platform-branded. Boulevard gives a polished but platform-shaped experience. A Rehost app is built for your group: your services, your look, your name in the App Store, consistent across every location. It's a custom app you hold, not a premium skin on a shared platform.
- Run for you, not by you. Boulevard is a premium tool your front desks operate. Rehost is the team that built your app making changes for you across every site: new services, design tweaks, App Store updates. You ask, it ships. Nobody at any location learns an admin panel.
Pick Boulevard if.
- You run a single flagship salon or med spa and want best-in-class booking UX switched on today.
- You want the deepest premium feature set (precision scheduling, memberships, card-on-file) under one platform and are fine administering it.
- A polished client-led self-booking experience matters more to you than owning the app and the client book.
Pick Rehost if.
- You run multiple locations and you're tired of the bill climbing with every site you open.
- You want the client book and the app owned by the group, in its name, so a provider or location leaving doesn't take the clients.
- You want one custom branded app operated for you across every location, not a premium platform each front desk has to run.
- You want flat, predictable MAU pricing with no per-location subscription or platform cut layered on processing.
Common questions.
Is Rehost cheaper than Boulevard?
It depends on your size. A single location on Boulevard's entry tier can run a few hundred dollars a month, and Rehost Business starts at $950/mo. The math turns once you run multiple locations: Boulevard quotes per site, so the bill multiplies with each door, while Rehost stays flat by monthly active users. For a multi-location group the flat lease usually wins, and we'll show you the side-by-side on the call.
Who owns the client list with each?
With Rehost, the booking app, client records, and payment processor are in the group's name from day one, so the clients belong to the business, not a platform or an individual. With Boulevard, clients book through Boulevard's platform; you can export a list, but the app and the booking relationship live on Boulevard.
Can Rehost match Boulevard's premium booking experience?
For what a salon or med spa group actually runs on (booking, deposits, memberships, packages, reminders, a branded app) yes, built to your flow and your brand. Boulevard's catalog is broad and polished; the trade is a premium shared platform versus a focused custom app the group owns and a team operates.
How do we move off Boulevard without losing bookings?
We run the switch in parallel: Boulevard stays live and taking bookings while we build, then we import your client records, memberships, and balances and cut over once the new app is proven. The full plan is on the switch page.
What does the first call with Rehost involve?
Thirty minutes. Bring your Boulevard quote and location count. By the end you'll have a side-by-side of per-location cost versus flat MAU pricing, and if the lease fits, a kickoff date before you hang up.
Related.
Switch
Switch without going dark
The 30-day parallel-run plan for leaving a per-seat platform.
Multi-location
Salon & beauty groups
One branded app across every location, owned by the group.
Compare
Rehost vs Vagaro
The other beauty booking platform, on per-stylist math.
Pricing
All pricing
Business MAU tiers: $950, $1,500, $2,500, published and flat.