Case Studies / Lumia Med Spa

A boutique LA med spa retired its scheduling stack and got Mondays back.

Elena Park's med spa runs a tight operation: three injectors, two estheticians, a front desk that turns over every two years, and clients who book up to eight weeks out. The software stack underneath that operation was held together by the front desk's institutional memory.

Los Angeles, CA Med spa / wellness Single location Rehost Business · $850/mo

"Every time my front desk turned over, the operation rebooted. The new person had to learn four systems. With Rehost, the system is the message thread — and that doesn't reset when someone leaves."

Elena Park, Owner · Lumia Med Spa

The before.

Four overlapping tools, one half-implemented EMR, and a Dropbox folder full of SOAP-note PDFs nobody could search.

·
Vagaro — booking and basic memberships, used by the front desk
·
Klaviyo — email + SMS marketing, configured by an outside consultant
·
Boulevard — a parallel booking system Elena's previous manager set up but never finished migrating
·
Aesthetic Record — partial EMR, only injectors used it
·
SOAP-note PDFs — every consult written up as a PDF and dropped in a Dropbox folder by treatment month

Combined: ~$540/month across Vagaro, Klaviyo, Boulevard (still active despite the abandoned migration), and Aesthetic Record. Plus the labor of a front-desk lead who had to remember which client lived in which system. Plus the time injectors spent searching the Dropbox for last-visit notes when a client returned.

The breaking point was a Monday morning when Elena's front-desk lead gave two-week notice. Elena realized that retraining a replacement on four systems would take a month and that institutional knowledge would walk out the door. She called Rehost that afternoon.

The after.

One Lumia Med Spa app on the App Store. One website with a real online consultation flow. One bill. The replacement front desk was operational in two days, not a month.

What the app does

  • · Booking with provider preference and treatment-room routing
  • · Membership management — Botox quarterly, facial monthly
  • · In-app SOAP notes searchable by client and treatment type
  • · Automated pre-treatment reminders (no Botox 24hrs before flying)
  • · Email + SMS campaigns triggered by treatment cycle, not calendar date
  • · Pre-consult questionnaire that arrives 48hrs before the appointment

What Elena's team does

  • · Greets clients, runs the room, performs treatments
  • · Writes SOAP notes inside the app, on the same iPad
  • · Pulls the Monday morning summary that Rehost emails
  • · Messages Rehost when the membership terms change or pricing shifts
  • · Onboarded a new front desk in 2 days instead of 4 weeks

The math.

Line item Before (monthly) After (monthly)
Vagaro$169
Klaviyo (8K contacts)$155
Boulevard (still billing during migration)$219
Aesthetic Record (partial)$99
Outside marketing consultant (Klaviyo config)$400$0
Front-desk training cost (per turnover)~$1,800 / event~$200 / event
Rehost Business (app + website + loyalty + AI ops)$850
Recurring monthly $1,042/mo + amortized turnover $850/mo flat

$192/month saved on recurring software, plus the marketing consultant retainer eliminated, plus front-desk turnover stopped being a four-week productivity hit. The compounding labor cost is the real story — Lumia trains a new front desk in two days now.

Front desk turning over costs more than you think.

Most med spas underestimate the real cost of each role change — the four-week training cycle, the booking errors, the institutional memory that walks out. We quantify that cost on the first conversation and price the flat fee against it.